Alpacka Raft

Handbuilt packrafts and paddling gear made in Colorado

Sports & Outdoor United States D2C native alpackaraft.com
overall
#148
of 184
Sports & Outdoor
#84
of 109
scale
32.5
12 months · up
momentum
48.1
12 months · down
what drives the score
  • Branded search 29
  • Site traffic 26
  • Social audience 44

0 to 100 on a fixed log scale: every 10x in size adds the same points.

Alpacka Raft in the index

In the August 2026 edition, Alpacka Raft ranks #148 of 184 brands overall and #84 of 109 in Sports & Outdoor. Its Scale score is driven most by social audience, with site traffic its relatively weakest signal. Over the past year, branded search is declining, and site traffic is steady. Its Momentum score of 48 says the brand is roughly flat overall (50 means flat).

About Alpacka Raft

Alpacka Raft designs and builds packrafts, the lightweight inflatable boats used for backcountry travel by paddlers, hunters, anglers and families. The range covers flatwater, lightwater and whitewater use, as well as tandem, family, hunting and fishing configurations, alongside a custom lab for personalised builds. Boats are complemented by paddles, PFDs, paddling suits, outfitting accessories and repair materials, supporting the boats throughout their working life. Packrafts are handbuilt in Colorado.

The brand sells directly to customers through its own website, presenting itself around the activity of packrafting rather than a broader outdoor lifestyle. Alongside the product catalogue, Alpacka Raft maintains an education centre covering boat selection, sizing, safety, care and repair, and offers retrofit and repair services to extend the life of existing boats. Its site also addresses manufacturing origin and sustainability efforts, and includes conservation-related content, positioning the brand around long-term use and maintenance of its products as much as initial sale.

Search demand

How often people search for Alpacka Raft by name, month by month (peak month = 100). Over the past year, demand is declining; the last three months, compared with the same months a year earlier, are steady. Demand is fairly steady through the year.

Sep 24: 54 Oct 24: 67 Nov 24: 81 Dec 24: 67 Jan 25: 67 Feb 25: 67 Mar 25: 81 Apr 25: 81 May 25: 100 Jun 25: 100 Jul 25: 100 Aug 25: 81 Sep 25: 67 Oct 25: 54 Nov 25: 67 Dec 25: 67 Jan 26: 67 Feb 26: 54 Mar 26: 67 Apr 26: 67 May 26: 81 Jun 26: 100 Jul 26: 100 Aug 26: 81
Alpacka Raft branded search, indexed

Social audience

  • Instagram alpacka_raft 56,761
  • Facebook alpackaraftllc –

Followers as shown on each platform, end of August 2026.

Where it sells

  • Own online storeyes
  • Retailers / stockistsyes
  • Amazonnot found

Its site is most visited in Canada and the US.

Alpacka Raft: common questions

What does Alpacka Raft sell?

Handbuilt packrafts and paddling gear made in Colorado. Known for: Whitewater packrafts, Family and tandem packrafts, Hunting and fishing packrafts, Custom Lab custom-built packrafts and Paddling accessories and repair services.

Where is Alpacka Raft from?

Alpacka Raft is based in United States.

Where can you buy Alpacka Raft?

Alpacka Raft sells through its own online store and selected retailers. Its online store is at alpackaraft.com.

When was Alpacka Raft founded?

Alpacka Raft was founded in 2000.

Is Alpacka Raft growing?

Branded search for Alpacka Raft is declining over the past year, and overall the brand is roughly flat.

What brands are similar to Alpacka Raft?

Brands similar to Alpacka Raft in the index include J Skis, Tarptent, Klymit and iROCKER.

Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.1. See the methodology, or report a correction.