Ortlieb

Waterproof bags and luggage for cycling, outdoor and everyday use, made in Germany

Travel & Bags Germany Wholesale led ortlieb.com
overall
#30
of 184
Travel & Bags
#2
of 10
scale
58.8
12 months · up
momentum
60.3
12 months · down
what drives the score
  • Branded search 66
  • Site traffic 57
  • Social audience 52

0 to 100 on a fixed log scale: every 10x in size adds the same points.

Ortlieb in the index

In the August 2026 edition, Ortlieb ranks #30 of 184 brands overall and #2 of 10 in Travel & Bags. Its Scale score is driven most by branded search demand, with social audience its relatively weakest signal. Over the past year, branded search is steady, with a seasonal peak in May and August, and site traffic is growing strongly. Its Momentum score of 60 says the brand is growing overall (50 means flat).

About Ortlieb

Ortlieb is a German manufacturer of waterproof bags and luggage, designed for cycling, outdoor and everyday use. Its range includes bicycle panniers, handlebar and saddle bags, bikepacking bags, backpacks, dry bags, expedition and travel luggage, as well as racks and related accessories and spare parts. Products are made in Germany and aimed at cyclists, tourers, commuters and outdoor travellers who need reliable protection from water and weather.

The brand sells through a network of retailers and distributors internationally, alongside its own website, and also operates a business-to-business store for trade customers. Ortlieb offers a five-year guarantee on its products and provides repair services, spare parts and technical guidance such as instructions and a dealer locator. It uses proprietary systems and materials, including its Quick-Lock and Top-Lock mounting systems and TIDURA fabric, across its product lines. The company frames its positioning around durability and waterproofing, describing its products as built to endure everyday and expedition use alike.

Search demand

How often people search for Ortlieb by name, month by month (peak month = 100). Over the past year, demand is steady. Demand is seasonal, peaking in May and August and lowest in December.

Sep 24: 67 Oct 24: 55 Nov 24: 55 Dec 24: 55 Jan 25: 67 Feb 25: 55 Mar 25: 82 Apr 25: 82 May 25: 100 Jun 25: 82 Jul 25: 100 Aug 25: 100 Sep 25: 67 Oct 25: 67 Nov 25: 67 Dec 25: 55 Jan 26: 55 Feb 26: 67 Mar 26: 82 Apr 26: 82 May 26: 100 Jun 26: 82 Jul 26: 82 Aug 26: 100
Ortlieb branded search, indexed

Social audience

  • Instagram ORTLIEB_waterproof 110,711
  • YouTube ORTLIEBGmbH 12,300
  • Pinterest ortlieb_waterproof –
  • Facebook ortliebwaterproof –

Followers as shown on each platform, end of August 2026.

Products

  • Products in store238
  • New in the last 90 days13
  • Typical price€80
  • Price range€3 – €380

From Ortlieb's own online store.

Where it sells

  • Own online storeyes
  • Retailers / stockistsyes
  • Amazonnot found

Its site is most visited in Germany, Australia, France and the UK.

Ecommerce stack

Tools detected on ortlieb.com. Detection covers common apps and may miss some.

Reviews
Judge.me
Payments
Shop Pay

Ortlieb: common questions

What does Ortlieb sell?

Waterproof bags and luggage for cycling, outdoor and everyday use, made in Germany. Known for: Bicycle panniers, Bikepacking bags, Dry bags, Waterproof backpacks and Travel duffles.

Where is Ortlieb from?

Ortlieb is based in Germany.

Where can you buy Ortlieb?

Ortlieb sells through its own online store and a network of retailers and stockists. Its online store is at ortlieb.com.

Is Ortlieb growing?

Branded search for Ortlieb is steady over the past year, and overall the brand is growing.

What brands are similar to Ortlieb?

Brands similar to Ortlieb in the index include Topo Designs, Mystery Ranch, Db Journey and Peak Design.

Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.1. See the methodology, or report a correction.