Stone Glacier
Technical hunting packs, apparel and backcountry gear
scale momentum what drives the score Stone Glacier in the index
In the August 2026 edition, Stone Glacier ranks #97 of 184 brands overall and #54 of 109 in Sports & Outdoor. Its Scale score is driven most by social audience, with site traffic its relatively weakest signal. Over the past year, branded search is declining, with a seasonal peak in November and September, and site traffic is growing strongly. Its Momentum score of 47 says the brand is roughly flat overall (50 means flat).
About Stone Glacier
Stone Glacier makes technical hunting gear, including packs, apparel, tents, sleep systems and related equipment for backcountry hunters. The range is built around seasonal and activity-based "systems", such as archery, early-season, late-season, sheep and shed hunting kits, alongside standalone hunting packs, base and mid layers, insulation, waterproof outerwear, gloves, game bags, binocular harnesses and sleeping bags. The brand also offers a military pack line and a travel series, extending its pack designs beyond hunting use.
Products are sold direct through the Stone Glacier website, organised by category, system and season, as well as through a network of dealers. Alongside hunting-specific gear, Stone Glacier sells everyday apparel such as logo T-shirts, hoodies and headwear. The company positions itself around technical performance for demanding backcountry pursuits, with dedicated resources such as sizing charts, a pack finder quiz and content on gear selection and care.
Search demand
How often people search for Stone Glacier by name, month by month (peak month = 100). Over the past year, demand is declining. Demand is seasonal, peaking in November and September and lowest in April.
Social audience
- Instagram stoneglacier 133,664
- YouTube UCR6PLMUXRmHTxGdCDD-HJEg 42,300
- Facebook stoneglacier –
Followers as shown on each platform, end of August 2026.
Products
- Products in store215
- New in the last 90 days9
- Typical priceUS$120
- Price rangeUS$5 – US$1,200
From Stone Glacier's own online store.
Where it sells
- Own online storeyes
- Retailers / stockistsyes
- Amazonnot found
Its site is most visited in Canada and the US.
Ecommerce stack
Tools detected on stoneglacier.com. Detection covers common apps and may miss some.
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Stone Glacier: common questions
What does Stone Glacier sell?
Technical hunting packs, apparel and backcountry gear. Known for: Hunting packs, Seasonal hunting systems, Technical outerwear and base layers, Sleep systems and sleeping bags and Hunting tents and shelters.
Where is Stone Glacier from?
Stone Glacier is based in United States.
Where can you buy Stone Glacier?
Stone Glacier sells through its own online store and a network of retailers and stockists. Its online store is at stoneglacier.com.
Is Stone Glacier growing?
Branded search for Stone Glacier is declining over the past year, and overall the brand is roughly flat.
What brands are similar to Stone Glacier?
Brands similar to Stone Glacier in the index include Nordisk, BioLite, Ride1Up and Alu-Cab.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.1. See the methodology, or report a correction.