Black Diamond

Climbing, skiing and mountain gear and apparel for outdoor athletes

Sports & Outdoor United States Wholesale led blackdiamondequipment.com
overall
#45
of 184
Sports & Outdoor
#24
of 109
scale
54.3
12 months · down
momentum
54.9
12 months · down
what drives the score
  • Branded search 33
  • Site traffic 57
  • Social audience 76

0 to 100 on a fixed log scale: every 10x in size adds the same points.

Black Diamond in the index

In the August 2026 edition, Black Diamond ranks #45 of 184 brands overall and #24 of 109 in Sports & Outdoor. Its Scale score is driven most by social audience, with branded search demand its relatively weakest signal. Over the past year, branded search is declining, and site traffic is growing strongly. Its Momentum score of 55 says the brand is roughly flat overall (50 means flat).

About Black Diamond

Black Diamond Equipment makes gear and apparel for climbing, skiing, running and hiking. Its range spans harnesses, helmets, carabiners, ropes, climbing shoes and chalk for climbers; skis, ski poles, bindings, skins and snow safety equipment for backcountry skiing; and headlamps, trekking poles, packs, tents and lanterns for hikers and mountain travellers. The brand also produces men's and women's apparel, including jackets, insulation layers, gloves and footwear designed for these activities.

Search demand

How often people search for Black Diamond by name, month by month (peak month = 100). Over the past year, demand is declining. Demand is fairly steady through the year.

Sep 24: 82 Oct 24: 82 Nov 24: 100 Dec 24: 82 Jan 25: 100 Feb 25: 82 Mar 25: 82 Apr 25: 67 May 25: 67 Jun 25: 82 Jul 25: 82 Aug 25: 82 Sep 25: 67 Oct 25: 82 Nov 25: 82 Dec 25: 82 Jan 26: 82 Feb 26: 82 Mar 26: 82 Apr 26: 67 May 26: 67 Jun 26: 67 Jul 26: 67 Aug 26: 67
Black Diamond branded search, indexed

Social audience

  • Instagram blackdiamond 1,053,233
  • TikTok blackdiamond 1,850
  • YouTube UCqlhArHNFF556mfbmbw6Y3A –
  • Facebook blackdiamondequipment –

Followers as shown on each platform, end of August 2026.

Products

  • Products in store1,000+
  • New in the last 90 days83
  • Typical priceUS$109
  • Price rangeUS$1 – US$10,000
AccessoriesBatteriesBeaniesBelay and RappelBibler TentBig WallBindingBouldering BagBouldering Crash PadsCaps

From Black Diamond's own online store.

Where it sells

  • Own online storeyes
  • Retailers / stockistsyes
  • Amazonnot found

Its site is most visited in Canada, Germany, France and the UK.

Ecommerce stack

Tools detected on blackdiamondequipment.com. Detection covers common apps and may miss some.

Email & SMS
Klaviyo
Reviews
Yotpo
Customer service
Zendesk
Cross-border
Global-e
Payments
KlarnaAfterpayShop Pay
Tracking
Google Tag Manager
Analytics
Triple WhaleHotjar

Black Diamond: common questions

What does Black Diamond sell?

Climbing, skiing and mountain gear and apparel for outdoor athletes. Known for: Climbing harnesses and protection, Headlamps, Trekking poles, Backcountry skis and ski poles and Climbing shoes.

Where is Black Diamond from?

Black Diamond is based in United States.

Where can you buy Black Diamond?

Black Diamond sells through its own online store and a network of retailers and stockists. Its online store is at blackdiamondequipment.com.

Is Black Diamond growing?

Branded search for Black Diamond is declining over the past year, and overall the brand is roughly flat.

What brands are similar to Black Diamond?

Brands similar to Black Diamond in the index include Ortovox, Rad Power Bikes, Hyperlite Mountain Gear and LifeStraw.

Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.1. See the methodology, or report a correction.