Helinox
Ultralight, packable outdoor furniture: chairs, tables, cots and camp gear.
scale momentum what drives the score Helinox in the index
In the August 2026 edition, Helinox ranks #90 of 184 brands overall and #49 of 109 in Sports & Outdoor. Its Scale score is driven most by branded search demand, with site traffic its relatively weakest signal. Over the past year, branded search is steady, with a seasonal peak in May and June, and site traffic is steady. Its Momentum score of 44 says the brand is roughly flat overall (50 means flat).
About Helinox
Helinox designs lightweight, packable outdoor furniture, including chairs, tables, cots and related gear such as bags, shade systems and trekking poles. The company positions itself as the originator of the portable, ultralight furniture category, with products intended for use across camping, backpacking, travel and everyday outdoor or urban settings. Its designs rely on proprietary aluminium alloy poles and custom nylon hub components, combined with durable fabrics, aimed at balancing strength, weight and packability.
The brand sells directly to consumers through its own website, offering a wide catalogue organised into chairs, tables, cots, gear and play products, alongside accessories and replacement parts for existing items. Helinox also produces collaborations and limited collections alongside its core range. Products are supported by a five-year warranty covering manufacturing defects. Helinox describes itself as a design-first company focused on bringing comfort to outdoor and everyday settings, under the tagline 'At Home, Anywhere'.
Search demand
How often people search for Helinox by name, month by month (peak month = 100). Over the past year, demand is steady. Demand is seasonal, peaking in May and June and lowest in January.
Social audience
- Instagram helinox 108,974
- X collections –
- Facebook Helinox –
Followers as shown on each platform, end of August 2026.
Products
- Products in store152
- New in the last 90 days7
- Typical priceUS$80
- Price rangeUS$7 – US$530
From Helinox's own online store.
Where it sells
- Own online storeyes
- Retailers / stockistsyes
- Amazonnot found
Its site is most visited in Canada, the Netherlands, the US and Sweden.
Ecommerce stack
Tools detected on helinox.com. Detection covers common apps and may miss some.
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Helinox: common questions
What does Helinox sell?
Ultralight, packable outdoor furniture: chairs, tables, cots and camp gear. Known for: Chair One, Chair Zero, Cots, Tables and Gear and accessories.
Where is Helinox from?
Helinox is based in South Korea.
Where can you buy Helinox?
Helinox sells through its own online store and a network of retailers and stockists. Its online store is at helinox.com.
When was Helinox founded?
Helinox was founded in 2009.
Is Helinox growing?
Branded search for Helinox is steady over the past year, and overall the brand is roughly flat.
What brands are similar to Helinox?
Brands similar to Helinox in the index include Breeo, iKamper, ENO and Exped.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.1. See the methodology, or report a correction.