RevolutionRace
Scandinavian outdoor clothing, footwear and gear sold direct online
scale momentum what drives the score RevolutionRace in the index
In the August 2026 edition, RevolutionRace ranks #7 of 184 brands overall and #4 of 60 in Apparel. Its Scale score is driven most by branded search demand, with site traffic its relatively weakest signal. Over the past year, branded search is growing, with a seasonal peak in November and October, and site traffic is growing strongly. Its Momentum score of 60 says the brand is growing overall (50 means flat).
About RevolutionRace
RevolutionRace is a Scandinavian outdoor clothing and gear brand selling directly to consumers online. Its range covers outdoor and hiking pants, jackets, base layers, fleece and mid layers, footwear, bags and accessories for men and women, aimed at people who hike, cycle, fish, train or spend time outdoors. Products span technical categories such as rain and shell wear, softshell, windbreakers, winter and ski gear, alongside more casual and everyday pieces like sweatpants, jeans and t-shirts.
The brand positions itself around Scandinavian design and practical, durable outdoor wear at accessible prices, selling primarily through its own website with guides on sizing, pant and jacket selection, and clothing care to support online shopping. Its catalogue is organised by activity, including cycling, dog sports, hiking, fishing and training, as well as by product type. RevolutionRace also offers dog gear and seasonal collections such as its GP and Cyclone series, and runs regular promotions and deals through its online store.
Search demand
How often people search for RevolutionRace by name, month by month (peak month = 100). Over the past year, demand is growing; the last three months, compared with the same months a year earlier, are steady. Demand is seasonal, peaking in November and October and lowest in July.
Social audience
- Instagram revolutionrace 888,749
- TikTok revolutionrace 748,600
- Facebook RevolutionRace –
Followers as shown on each platform, end of August 2026.
Where it sells
- Own online storeyes
- Retailers / stockistsnot found
- Amazonnot found
Its site is most visited in Sweden, Germany, the UK and the Netherlands.
Ecommerce stack
Tools detected on revolutionrace.com. Detection covers common apps and may miss some.
Brands like RevolutionRace
British-made surf and outdoor clothing and wetsuits.
Rugged outdoor clothing, bags and accessories made from durable fabrics.
Premium cycling clothing and accessories for road, gravel and mountain biking.
Barefoot and minimalist footwear for men, women and kids.
British outdoor clothing and accessories made from recycled and organic materials.
Performance cycling apparel and kits from Melbourne
RevolutionRace: common questions
What does RevolutionRace sell?
Scandinavian outdoor clothing, footwear and gear sold direct online. Known for: Outdoor & hiking pants, Rain and shell jackets, Fleece and mid layers, RVRC GP Series pants and Cyclone Series.
Where is RevolutionRace from?
RevolutionRace is based in Sweden.
Where can you buy RevolutionRace?
RevolutionRace sells through its own online store. Its online store is at revolutionrace.com.
Is RevolutionRace growing?
Branded search for RevolutionRace is growing over the past year, and overall the brand is growing.
What brands are similar to RevolutionRace?
Brands similar to RevolutionRace in the index include Finisterre, Filson, Rapha and Xero Shoes.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.1. See the methodology, or report a correction.