Sawyer

Sawyer in the index

In the August 2026 edition, Sawyer ranks #120 of 184 brands overall and #71 of 109 in Sports & Outdoor. Its Scale score is driven most by social audience, with site traffic its relatively weakest signal. Over the past year, branded search is declining, and site traffic is steady. Its Momentum score of 44 says the brand is roughly flat overall (50 means flat).

About Sawyer

Sawyer Products makes personal protection gear for outdoor use, covering water filtration, insect repellents, sunscreen, and wilderness first aid. Its products range from portable water filters such as the Squeeze and MINI systems to permethrin treatments, DEET and picaridin repellents, and first aid kits designed for backcountry conditions. Customers include hikers, campers, travellers and families, and the brand also supplies humanitarian and disaster-relief organisations. Sawyer sells directly through its website as well as through outdoor retailers and distributors.

Founded in the early 1980s, Sawyer began with the Extractor Pump Kit before expanding into first aid, sunscreen and insect repellent products, and later water filtration using hollow fiber membrane technology. The company describes a broader mission tied to its commercial products, supporting clean water access through partnerships with non-profit organisations in disaster zones and underserved regions. Sawyer positions itself as a long-established specialist in protective outdoor gear, emphasising testing and technical development behind its filtration, repellent and first aid lines.