Therm-a-Rest
Sleeping pads, bags and outdoor comfort gear for campers and backpackers.
scale momentum what drives the score Therm-a-Rest in the index
In the August 2026 edition, Therm-a-Rest ranks #117 of 184 brands overall and #68 of 109 in Sports & Outdoor. Its Scale score is driven most by social audience, with site traffic its relatively weakest signal. Over the past year, branded search is declining, with a seasonal peak in July and August, and site traffic is declining sharply. Its Momentum score of 25 says the brand is declining fast overall (50 means flat).
About Therm-a-Rest
Therm-a-Rest makes sleeping pads, sleeping bags, quilts, pillows, ponchos and camp seating for backpackers, campers and other outdoor users. The brand is best known for inventing the self-inflating sleeping pad and continues to focus on outdoor comfort equipment, offering product lines ranging from lightweight backpacking gear to heavier camp-comfort items. It is part of Cascade Designs, which also operates other outdoor brands sold together through a shared online cart.
Search demand
How often people search for Therm-a-Rest by name, month by month (peak month = 100). Over the past year, demand is declining; the last three months, compared with the same months a year earlier, are declining sharply. Demand is seasonal, peaking in July and August and lowest in October.
Social audience
- Instagram thermarest 185,979
- YouTube ThermarestGear 6,720
- X thermarest –
- Facebook thermarest –
Followers as shown on each platform, end of August 2026.
Where it sells
- Own online storeyes
- Retailers / stockistsnot found
- Amazonnot found
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Therm-a-Rest: common questions
What does Therm-a-Rest sell?
Sleeping pads, bags and outdoor comfort gear for campers and backpackers. Known for: NeoAir sleeping pads, NeoLoft sleeping pads, Sleeping bags and quilts, Camp pillows and Portable seating.
Where is Therm-a-Rest from?
Therm-a-Rest is based in United States.
Where can you buy Therm-a-Rest?
Therm-a-Rest sells through its own online store. Its online store is at thermarest.com.
When was Therm-a-Rest founded?
Therm-a-Rest was founded in 1972.
Is Therm-a-Rest growing?
Branded search for Therm-a-Rest is declining over the past year, and overall the brand is declining fast.
What brands are similar to Therm-a-Rest?
Brands similar to Therm-a-Rest in the index include Kula Cloth, Black Crows, Sawyer and Mountain Laurel Designs.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.1. See the methodology, or report a correction.