Pelagic
Performance fishing clothing and gear for men and women
scale momentum what drives the score Pelagic in the index
In the August 2026 edition, Pelagic ranks #49 of 184 brands overall and #19 of 60 in Apparel. Its Scale score is driven most by social audience, with site traffic its relatively weakest signal. Over the past year, branded search is steady, and site traffic is growing strongly. Its Momentum score of 63 says the brand is growing overall (50 means flat).
About Pelagic
Pelagic sells performance fishing clothing and gear for men and women, sold direct through its own website. The range covers fishing shirts, shorts, t-shirts, button-ups and polos, hoodies and flannels, jackets, rain gear, hats, pants, footwear, gloves and accessories, along with sun protection pieces designed for time on the water. Collections are organised by activity and style, including foul-weather and performance tops, alongside themed lines such as camo prints and collaborations.
The brand is positioned around functional apparel built for anglers, with product guides on its site explaining features of performance tops, shorts and foul-weather gear to help customers choose. Pelagic sells online directly to consumers, with men's and women's ranges organised into categories, seasonal collections and recurring themed drops such as camo and red-white-and-blue designs, alongside everyday essentials and sale items.
Search demand
How often people search for Pelagic by name, month by month (peak month = 100). Over the past year, demand is steady. Demand is fairly steady through the year.
Social audience
- Instagram pelagicgear 442,995
- YouTube PelagicGear 130,000
- Facebook PelagicGear –
Followers as shown on each platform, end of August 2026.
Products
- Products in store604
- New in the last 90 days14
- Typical priceUS$65
- Price rangeUS$3 – US$550
From Pelagic's own online store.
Where it sells
- Own online storeyes
- Retailers / stockistsyes
- Amazonnot found
Its site is most visited in Australia, the US, Canada and Spain.
Ecommerce stack
Tools detected on pelagicgear.com. Detection covers common apps and may miss some.
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Pelagic: common questions
What does Pelagic sell?
Performance fishing clothing and gear for men and women. Known for: Fishing shirts, Rain gear, Sun protection tops, Fishing shorts and Pelagic Camo collection.
Where is Pelagic from?
Pelagic is based in United States.
Where can you buy Pelagic?
Pelagic sells through its own online store and selected retailers. Its online store is at pelagicgear.com.
Is Pelagic growing?
Branded search for Pelagic is steady over the past year, and overall the brand is growing.
What brands are similar to Pelagic?
Brands similar to Pelagic in the index include tentree, Knockaround, Parks Project and Outerknown.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.1. See the methodology, or report a correction.