Snowe
Home essentials spanning bedding, bath, tableware and decor.
scale A 0–100 score built from branded search (35%), site traffic (35%) and social following (30%).
It uses a log scale, so a brand 10 times bigger scores roughly 30 points higher. Higher means bigger.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How big Snowe is today: #218 of 208 by size.
momentum Year-on-year growth in branded search, site traffic and social, over the last 12 months and the last 3 months.
50 means flat. Above 50 is growing (a brand that doubled scores about 88); below 50 is shrinking (halved scores about 12).
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →Published above 5,000 monthly branded searches.
what drives the score Snowe in the index
In the August 2026 edition, Snowe ranks #218 of 208 brands overall and #49 of 24 in Home. Its Scale score is driven most by social audience, with site traffic its relatively weakest signal. Over the past year, branded search is growing, and site traffic is declining sharply. It has no Momentum score yet: Momentum is published once a brand passes 5,000 monthly branded searches.
About Snowe
Snowe sells home essentials across four categories: sleep, bathe, eat and decor. Its range includes sheets, pillowcases, comforters, duvets and throws for the bedroom; towels, robes and bath accessories; flatware, serveware and dinnerware for the table; and decorative accents, candles and throw blankets for the home. Products are offered in a range of materials, such as percale, sateen and linen for bedding, and stainless steel, porcelain, resin, marble and wood for tableware.
Search demand
How often people search for Snowe by name, month by month (peak month = 100). Over the past year, demand is growing; the last three months, compared with the same months a year earlier, are growing strongly. Demand is fairly steady through the year.
Social audience
- Instagram snowehome 45,720
- Pinterest snowehome –
- X snowehome –
- Facebook snowehome –
Followers as shown on each platform, end of August 2026.
Products
- Products in store70
- New in the last 90 days0
- Typical priceUS$90
- Price rangeUS$7 – US$500
From Snowe's own online store.
Where it sells
- Own online storeyes
- Retailers / stockistsyes
- Amazonnot found
Ecommerce stack
Tools detected on snowehome.com. Detection covers common apps and may miss some.
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Snowe: common questions
What does Snowe sell?
Home essentials spanning bedding, bath, tableware and decor. Known for: Sheets and pillowcases, Towels and robes, Flatware and dinnerware, Comforters and duvets and Decorative accents.
Where is Snowe from?
Snowe is based in United States.
Where can you buy Snowe?
Snowe sells through its own online store and selected retailers. Its online store is at snowehome.com.
Is Snowe growing?
Branded search for Snowe is growing over the past year.
What brands are similar to Snowe?
Brands similar to Snowe in the index include Rough Linen, ettitude, Buffy and Riley Home.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.1. See the methodology, or report a correction.