Vissla

Vissla in the index

In the August 2026 edition, Vissla ranks #76 of 184 brands overall and #31 of 60 in Apparel. Its Scale score is driven most by social audience, with site traffic its relatively weakest signal. Over the past year, branded search is steady, and site traffic is growing strongly. Its Momentum score of 58 says the brand is growing overall (50 means flat).

About Vissla

Vissla is a surf-inspired apparel and wetsuit brand selling to men, women and youth. Its range covers boardshorts, tees, walkshorts, shirts, fleece and outerwear alongside a dedicated wetsuit line, sold through its own website, retail stores and dealers. The brand positions itself around surf culture, creativity and sustainability, with product collections such as the Hawaii Capsule, Archive Collection and Cosmic Series, plus wetsuit lines like New Seas, High Seas and 7 Seas.

The brand describes itself as a sustainable surf brand and creative collective, referencing initiatives such as a wetsuit recycling programme, upcycled coconut boardshorts and sustainable wetsuit design. Vissla sells direct to consumers through its website as well as through physical Vissla stores and third-party dealers, with men's, women's and youth lines organised by product type and seasonal collection.