Canada Pooch – D2C Ranking & Growth Metrics
Dog clothing, boots and gear for everyday and all-weather walks.
Last updated · September 2026 edition · data to end of August 2026 · method v1.3
Canada Pooch ranks #235 of 418 D2C brands in the September 2026 edition and #9 of 16 in Pets, unchanged on last month. We estimate Canada Pooch's revenue is shrinking year on year (high confidence). Branded search is steady over the past year, with a seasonal peak in December and November. In Pets, its closest competitor is Ollie (#246).
revenue (est.) Whether we estimate the brand's revenue is growing, flat or shrinking compared with a year earlier, from the online signals most tied to sales: branded search and site traffic, weighted towards the last three months.
It is a direction of travel, not a figure. We can't see prices, conversion, or sales through retailers and Amazon, so confidence is lower for brands that sell mostly through stockists, or when the signals disagree; with low confidence we only call growth or decline on a big move.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →Year on year, high confidence. Why
scale A 0–100 score built from branded search (35%), site traffic (35%) and social following (30%).
It uses a log scale, so a brand 10 times bigger scores roughly 30 points higher. Higher means bigger.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How big Canada Pooch is today: #235 of 418 by size.
momentum Year-on-year growth in branded search, site traffic and social, over the last 12 months and the last 3 months.
50 means flat. Above 50 is growing (a brand that doubled scores about 88); below 50 is shrinking (halved scores about 12).
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How fast it's growing: declining (50 = flat).
what drives the score Is Canada Pooch's revenue growing?
We estimate Canada Pooch's revenue is shrinking year on year (high confidence). Branded search is steady and site traffic is declining year on year, pointing the same way, so confidence is high.
Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales. How we estimate it.
How fast is Canada Pooch growing?
Canada Pooch's Momentum score is 38.5, which means it is declining (50 means flat; a brand that doubled would score about 88). Branded search is steady over the past 12 months. Site traffic is declining over the same 12 months. Its size score is driven most by social audience, with site traffic relatively weakest.
About Canada Pooch
Canada Pooch makes clothing and gear for dogs, including raincoats, parkas, sweaters, boots, harnesses, collars and leashes, cooling products, life jackets and toys. Its range covers practical, weather-focused items such as waterproof boots and suits, fleece pullovers and balaclavas, alongside everyday accessories and a modular toy and enrichment system called PlayStack. Products are organised by season and use case, with collections for rainy days, cooler weather, snow days and playtime.
Canada Pooch competitors
The pets brands closest to Canada Pooch: same kind of product first, then the nearest in size. See every brand in Pets or the full D2C brand rankings.
Fresh, human-grade dog food delivered as personalised meal plans.
Dog training treats, chews and food paired with training courses
Modern carriers, beds, apparel and accessories for dogs
Air-dried, human-grade dog food delivered by subscription
Travel and outdoor gear for dogs, from harnesses to car seat covers
Canada Pooch vs Ollie
Canada Pooch leads on both size and growth: Scale 42.1 against 41.1, and Momentum 39 against 11. See Ollie's page.
| September 2026 | Canada Pooch | Ollie |
|---|---|---|
| Overall rank | #235 | #246 |
| Pets rank | #9 | #10 |
| Scale (size) | 42.1 | 41.1 |
| Momentum (growth) | 38.5 | 11.4 |
| Branded search | 36 | 56 |
| Site traffic | 35 | 26 |
Scores run 0 to 100. Signal scores show what drives each brand's Scale. The higher value in each row is in bold.
Canada Pooch branded search volume
How often people search for Canada Pooch by name, month by month, indexed so the peak month = 100 (we publish the trend, not raw vendor figures). Over the past year, demand is steady. Demand is seasonal, peaking in December and November and lowest in June.
Canada Pooch's audience, products and channels
Social audience
- Instagram canadapooch 201,396
Also on X and Facebook.
Followers as shown on each platform, collected for the September 2026 edition.
Products
- Products in store139
- New in the last 90 days7
- Typical priceUS$50
- Price rangeUS$10 – US$250
From Canada Pooch's own online store.
Where it sells
- Own online storeyes
- Retailers / stockistsyes
- Amazonnot found
Its site is most visited in Canada, the UK and the US.
Ecommerce stack
- Email & SMSKlaviyo
- ReviewsYotpo, Stamped
- PaymentsKlarna
- TrackingTikTok Pixel
- AnalyticsTriple Whale
Tools detected on canadapooch.com; detection covers common apps and may miss some.
Canada Pooch: common questions
What does Canada Pooch sell?
Dog clothing, boots and gear for everyday and all-weather walks. Known for: Raincoats, Dog boots, Sweaters & fleece, Harnesses & leashes and PlayStack toy system.
Where is Canada Pooch from?
Canada Pooch is based in Canada.
Where can you buy Canada Pooch?
Canada Pooch sells through its own online store and selected retailers. Its online store is at canadapooch.com.
Is Canada Pooch's revenue growing?
We estimate Canada Pooch's revenue is shrinking year on year (high confidence). Branded search is steady and site traffic is declining year on year, pointing the same way, so confidence is high. Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales.
Who are Canada Pooch's competitors?
Canada Pooch's closest competitors in the Pets category are Ollie, Pupford, maxbone and Sundays for Dogs.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. September 2026, method v1.3. See the methodology, or report a correction.