Satechi – D2C Ranking & Growth Metrics
Charging, connectivity and desk accessories for Apple and PC devices.
Last updated · October 2026 edition · data to end of September 2026 · method v1.3
Satechi ranks #254 of 449 D2C brands in the October 2026 edition and #5 of 5 in Tech, and is new to the index this month. We estimate Satechi's revenue is shrinking year on year (high confidence). Branded search is declining over the past year. In Tech, its closest competitor is Native Union (#231).
revenue (est.) Whether we estimate the brand's revenue is growing, flat or shrinking compared with a year earlier, from the online signals most tied to sales: branded search and site traffic, weighted towards the last three months.
It is a direction of travel, not a figure. We can't see prices, conversion, or sales through retailers and Amazon, so confidence is lower for brands that sell mostly through stockists, or when the signals disagree; with low confidence we only call growth or decline on a big move.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →Year on year, high confidence. Why
scale A 0–100 score built from branded search (35%), site traffic (35%) and social following (30%).
It uses a log scale, so a brand 10 times bigger scores roughly 30 points higher. Higher means bigger.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How big Satechi is today: #254 of 449 by size.
momentum Year-on-year growth in branded search, site traffic and social, over the last 12 months and the last 3 months.
50 means flat. Above 50 is growing (a brand that doubled scores about 88); below 50 is shrinking (halved scores about 12).
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How fast it's growing: declining (50 = flat).
what drives the score Is Satechi's revenue growing?
We estimate Satechi's revenue is shrinking year on year (high confidence). Branded search is growing and site traffic is declining sharply year on year, pointing the same way, so confidence is high.
Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales. How we estimate it.
How fast is Satechi growing?
Satechi's Momentum score is 37.6, which means it is declining (50 means flat; a brand that doubled would score about 88). Branded search is declining over the past 12 months, and growing over the last three months compared with the same months a year earlier. Site traffic is declining sharply over the same 12 months. Its size score is driven most by social audience, with site traffic relatively weakest.
About Satechi
Satechi designs electronic accessories for Apple and PC devices, including chargers, docking stations, hubs, keyboards, mice, stands and travel tech. Its products are built around popular hardware such as MacBook, iPhone, iPad and Apple Watch, helping customers connect, charge and organise their desk and travel setups. The brand sells directly through its own website, offering categories such as power and charging, productivity essentials, connectivity and expansion, and travel tech, alongside seasonal collections tied to new device releases.
Satechi competitors
The tech brands closest to Satechi: same kind of product first, then the nearest in size. See every brand in Tech or the full D2C brand rankings.
Designed tech accessories and cases for Apple devices
Charging accessories and stands for Apple devices
iPhone cases, Apple Watch bands and charging gear for everyday carry
Compostable phone cases for iPhone, Google Pixel and Samsung Galaxy.
Satechi vs Native Union
Native Union leads on both size and growth: Scale 44.6 against 42.7, and Momentum 58 against 38. See Native Union's page.
| October 2026 | Satechi | Native Union |
|---|---|---|
| Overall rank | #254 | #231 |
| Tech rank | #5 | #4 |
| Scale (size) | 42.7 | 44.6 |
| Momentum (growth) | 37.6 | 58.2 |
| Branded search | 56 | 48 |
| Site traffic | 6 | 35 |
| Social audience | 70 | 52 |
Scores run 0 to 100. Signal scores show what drives each brand's Scale. The higher value in each row is in bold.
Satechi branded search volume
How often people search for Satechi by name, month by month, indexed so the peak month = 100 (we publish the trend, not raw vendor figures). Over the past year, demand is declining; the last three months, compared with the same months a year earlier, are growing. Demand is fairly steady through the year.
Satechi's audience, products and channels
Social audience
- Instagram satechi 603k
- YouTube satechi 22k
Also on Pinterest, X and Facebook.
Followers as shown on each platform, collected for the October 2026 edition.
Products
- Products in store141
- New in the last 90 days0
- Typical priceUS$50
- Price rangeUS$8 – US$400
From Satechi's own online store.
Where it sells
- Own online storeyes
- Retailers / stockistsyes
- Amazonnot found
Ecommerce stack
- Email & SMSKlaviyo, Attentive
- ReviewsOkendo
- Customer serviceZendesk
- MerchandisingRebuy
- Cross-borderGlobal-e
- PaymentsKlarna, Afterpay, Shop Pay
- AnalyticsHotjar
Tools detected on satechi.net; detection covers common apps and may miss some.
Satechi: common questions
What does Satechi sell?
Charging, connectivity and desk accessories for Apple and PC devices. Known for: Wireless and wall chargers, Docking stations and hubs, Keyboards and mice, Laptop stands and desk accessories and Travel tech and bags.
Where is Satechi from?
Satechi is based in San Diego, United States.
Where can you buy Satechi?
Satechi sells through its own online store and selected retailers. Its online store is at satechi.net.
When was Satechi founded?
Satechi was founded in 2005.
Who founded Satechi?
Satechi was founded by Brock and Alan.
Is Satechi's revenue growing?
We estimate Satechi's revenue is shrinking year on year (high confidence). Branded search is growing and site traffic is declining sharply year on year, pointing the same way, so confidence is high. Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales.
Who are Satechi's competitors?
Satechi's closest competitors in the Tech category are Native Union, Twelve South, Nomad and Pela.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. October 2026, method v1.3. See the methodology, or report a correction. Want alerts when brands like Satechi move, or the data as an export? See data & alerts.