Tata Harper – D2C Ranking & Growth Metrics
Natural skincare formulated around specific skin concerns and rituals.
Last updated · October 2026 edition · data to end of September 2026 · method v1.3
Tata Harper is new to the index this month, entering at #231 of 522 overall and #22 of 41 in Beauty. On our estimate its revenue is flat year on year (high confidence). Branded search is declining over the past year. Its closest Beauty competitor is Earth Harbor (#463).
revenue (est.) Whether we estimate the brand's revenue is growing, flat or shrinking compared with a year earlier, from the online signals most tied to sales: branded search and site traffic, weighted towards the last three months.
It is a direction of travel, not a figure. We can't see prices, conversion, or sales through retailers and Amazon, so confidence is lower for brands that sell mostly through stockists, or when the signals disagree; with low confidence we only call growth or decline on a big move.
How scoring works →Year on year, high confidence; close to flat. Why
scale A 0–100 score built from branded search (35%), site traffic (35%) and social following (30%).
It uses a log scale, so a brand 10 times bigger scores roughly 30 points higher. Higher means bigger.
How scoring works →How big Tata Harper is today: #231 of 522 by size.
momentum Year-on-year growth in branded search, site traffic and social, over the last 12 months and the last 3 months.
50 means flat. Above 50 is growing (a brand that doubled scores about 88); below 50 is shrinking (halved scores about 12).
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How fast it's growing: declining (50 = flat).
what drives the score Is Tata Harper's revenue growing?
We estimate Tata Harper's revenue is flat year on year (high confidence). Branded search and site traffic don't contradict each other, so confidence is high.
Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales. How we estimate it.
How fast is Tata Harper growing?
Tata Harper's Momentum score is 42.9, which means it is declining (50 means flat; a brand that doubled would score about 88). Branded search is declining over the past 12 months, and steady over the last three months compared with the same months a year earlier. Site traffic is declining over the same 12 months. Its size score is driven most by social audience, with site traffic relatively weakest.
About Tata Harper
Tata Harper makes natural skincare: cleansers, serums, moisturizers, face oils, masks, essences and eye treatments, alongside body care and accessories. The brand organises its range by skin concern as well as by product type, and offers morning and evening rituals so customers can build routines around dryness, uneven tone, texture, redness or signs of ageing. It also runs an AI skin analysis quiz and offers one-to-one skincare consultations, plus spa visits, extending the range beyond self-selected purchases into guided and in-person formats.
Tata Harper competitors
The beauty brands closest to Tata Harper: same kind of product first, then the nearest in size. See every brand in Beauty or the full D2C brand rankings.
Ocean-inspired natural skincare formulated by a toxicologist
Short-ingredient-list skincare, haircare and body care made in France
Aluminium-free deodorant and scented body care from Los Angeles
Vegan, plant-based deodorants and body care made in California
Vegan seaweed skincare and body care formulated with Undaria algae
Tata Harper vs Earth Harbor
Tata Harper is the bigger brand (Scale 47.1 against 27.1), while Earth Harbor is growing faster (Momentum 46 against 43). See Earth Harbor's page.
| October 2026 | Tata Harper | Earth Harbor |
|---|---|---|
| Overall rank | #231 | #463 |
| Beauty rank | #22 | #39 |
| Scale (size) | 47.1 | 27.1 |
| Momentum (growth) | 42.9 | 46.0 |
| Branded search | 45 | 27 |
| Site traffic | 34 | 27 |
Scores run 0 to 100. Signal scores show what drives each brand's Scale. The higher value in each row is in bold.
Tata Harper branded search volume
How often people search for Tata Harper by name, month by month, indexed so the peak month = 100 (we publish the trend, not raw vendor figures). Over the past year, demand is declining; the last three months, compared with the same months a year earlier, are steady. Demand is fairly steady through the year.
Tata Harper's audience, products and channels
Social audience
- Instagram tataharperskincare 388k
- TikTok tataharperskincare 13k
- YouTube TataHarperSkincare 6.9k
Also on Pinterest and Facebook.
Followers as shown on each platform, collected for the October 2026 edition.
Products
- Products in store71
- New in the last 90 days13
- Typical priceUS$122
- Price rangeUS$8 – US$750
From Tata Harper's own online store.
Where it sells
- Own online storeyes
- Retailers / stockistsyes
- Amazonnot found
Its site is most visited in Canada, Spain, France and the US.
Ecommerce stack
- Email & SMSKlaviyo
- ReviewsYotpo
- Customer serviceGorgias
- Cross-borderGlobal-e
- PaymentsShop Pay
- AnalyticsTriple Whale
Tools detected on tataharperskincare.com; detection covers common apps and may miss some.
Tata Harper: common questions
What does Tata Harper sell?
Natural skincare formulated around specific skin concerns and rituals.
Where is Tata Harper from?
Tata Harper is based in United States.
Where can you buy Tata Harper?
Tata Harper sells through its own online store and selected retailers. Its online store is at tataharperskincare.com.
Is Tata Harper's revenue growing?
Our estimate is flat year on year, with high confidence. It is a direction from online signals, not a sales figure.
Who are Tata Harper's competitors?
Tata Harper's closest competitors in the Beauty category are Earth Harbor, Typology, Salt & Stone and Corpus.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. October 2026, method v1.3. See the methodology, or report a correction. Want alerts when brands like Tata Harper move, or the data as an export? See data & alerts.