Aventon – D2C Ranking & Growth Metrics
Direct-to-consumer electric bikes for commuting, cargo and off-road riding.
Last updated · August 2026 edition · method v1.2
Aventon ranks #32 of 312 D2C brands in the August 2026 edition and #10 of 111 in Sports & Outdoor, down 1 place on last month. We estimate Aventon's revenue is growing year on year (high confidence). Branded search is growing over the past year, with a seasonal peak in April and May. Among sports & outdoor brands selling electric bikes, its closest competitor is Lectric eBikes (#18).
revenue (est.) Whether we estimate the brand's revenue is growing, flat or shrinking compared with a year earlier, from the online signals most tied to sales: branded search and site traffic, weighted towards the last three months.
It is a direction of travel, not a figure. We can't see prices, conversion, or sales through retailers and Amazon, so confidence is lower for brands that sell mostly through stockists, or when the signals disagree.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →Year on year, high confidence. Why
scale A 0–100 score built from branded search (35%), site traffic (35%) and social following (30%).
It uses a log scale, so a brand 10 times bigger scores roughly 30 points higher. Higher means bigger.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How big Aventon is today: #32 of 312 by size.
momentum Year-on-year growth in branded search, site traffic and social, over the last 12 months and the last 3 months.
50 means flat. Above 50 is growing (a brand that doubled scores about 88); below 50 is shrinking (halved scores about 12).
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How fast it's growing: growing (50 = flat).
what drives the score Is Aventon's revenue growing?
We estimate Aventon's revenue is growing year on year (high confidence). Branded search is steady and site traffic is growing strongly year on year, pointing the same way, so confidence is high.
Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales. How we estimate it.
How fast is Aventon growing?
Aventon's Momentum score is 60.8, which means it is growing (50 means flat; a brand that doubled would score about 88). Branded search is growing over the past 12 months, and steady over the last three months compared with the same months a year earlier. Site traffic is growing strongly over the same 12 months. Since September 2025 it has moved from #37 to #32 overall. Its size score is driven most by site traffic, with social audience relatively weakest.
About Aventon
Aventon is an American company that designs and sells electric bikes directly to consumers. Its range covers several categories, including electric mountain bikes, fat-tire all-terrain models, commuter and city bikes, cargo and utility bikes, and lightweight step-through designs. Products are sold through its own website, supported by services such as bike registration, warranty support and a trade-in program, as well as through a network of bike shops that stock its models.
Aventon branded search volume
How often people search for Aventon by name, month by month, indexed so the peak month = 100 (we publish the trend, not raw vendor figures). Over the past year, demand is growing; the last three months, compared with the same months a year earlier, are steady. Demand is seasonal, peaking in April and May and lowest in January.
Aventon's audience, products and channels
Social audience
- Instagram aventon 167,171
Also on YouTube, X and Facebook.
Followers as shown on each platform, end of August 2026.
Products
- Products in store249
- New in the last 90 days6
- Typical priceUS$26
- Price rangeUS$4 – US$5,999
From Aventon's own online store.
Where it sells
- Own online storeyes
- Retailers / stockistsyes
- Amazonnot found
Its site is most visited in the US, Canada, Australia and Germany.
Ecommerce stack
- Email & SMSAttentive
- ReviewsJudge.me, Trustpilot
- Customer serviceZendesk
- LoyaltyLoyaltyLion
- Cross-borderGlobal-e
- PaymentsKlarna, Afterpay, Shop Pay
- AnalyticsHotjar
Tools detected on aventon.com; detection covers common apps and may miss some.
Aventon competitors
The sports & outdoor brands closest to Aventon: same kind of product first, then the nearest in size. See every brand in Sports & Outdoor or the full D2C brand rankings.
Affordable electric bikes and trikes for everyday riding, sold direct to consumers.
Electric bikes for commuting, cargo hauling and off-road riding.
Direct-to-consumer electric bikes built with name-brand components at affordable prices.
American electric motorbikes styled for lifestyle and adventure riding
Direct-to-consumer mountain bikes and cycling equipment from France.
Aventon vs Lectric eBikes
Lectric eBikes leads on both size and growth: Scale 65.8 against 61.6, and Momentum 62 against 61. See Lectric eBikes' page.
| August 2026 | Aventon | Lectric eBikes |
|---|---|---|
| Overall rank | #32 | #18 |
| Sports & Outdoor rank | #10 | #4 |
| Scale (size) | 61.6 | 65.8 |
| Momentum (growth) | 60.8 | 62.3 |
| Branded search | 60 | 75 |
| Site traffic | 68 | 68 |
| Social audience | 56 | 53 |
Scores run 0 to 100. Signal scores show what drives each brand's Scale. The higher value in each row is in bold.
Aventon: common questions
What does Aventon sell?
Direct-to-consumer electric bikes for commuting, cargo and off-road riding. Known for: Aventure fat-tire eBike, Level commuter eBike, Abound cargo eBike, Soltera lightweight city eBike and Ramblas hard-tail eMTB.
Where is Aventon from?
Aventon is based in United States.
Where can you buy Aventon?
Aventon sells through its own online store and selected retailers. Its online store is at aventon.com.
Is Aventon's revenue growing?
We estimate Aventon's revenue is growing year on year (high confidence). Branded search is steady and site traffic is growing strongly year on year, pointing the same way, so confidence is high. Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales.
Who are Aventon's competitors?
Aventon's closest competitors in the Sports & Outdoor category are Lectric eBikes, Rad Power Bikes, Ride1Up and SUPER73.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.2. See the methodology, or report a correction.