Tentsile – D2C Ranking & Growth Metrics
Suspended tree tents and camping hammocks for outdoor exploration.
Last updated · August 2026 edition · method v1.2
Tentsile ranks #208 of 312 D2C brands in the August 2026 edition and #79 of 111 in Sports & Outdoor, up 2 places on last month. We estimate Tentsile's revenue is shrinking year on year (medium confidence). Branded search is declining over the past year, with a seasonal peak in June and July. Among sports & outdoor brands selling tree tents, its closest competitor is Roofnest (#203).
revenue (est.) Whether we estimate the brand's revenue is growing, flat or shrinking compared with a year earlier, from the online signals most tied to sales: branded search and site traffic, weighted towards the last three months.
It is a direction of travel, not a figure. We can't see prices, conversion, or sales through retailers and Amazon, so confidence is lower for brands that sell mostly through stockists, or when the signals disagree.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →Year on year, medium confidence. Why
scale A 0–100 score built from branded search (35%), site traffic (35%) and social following (30%).
It uses a log scale, so a brand 10 times bigger scores roughly 30 points higher. Higher means bigger.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How big Tentsile is today: #208 of 312 by size.
momentum Year-on-year growth in branded search, site traffic and social, over the last 12 months and the last 3 months.
50 means flat. Above 50 is growing (a brand that doubled scores about 88); below 50 is shrinking (halved scores about 12).
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →Published above 5,000 monthly branded searches.
what drives the score Is Tentsile's revenue growing?
We estimate Tentsile's revenue is shrinking year on year (medium confidence). Tentsile's branded search volume is small, so the signal is noisier and confidence is medium.
Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales. How we estimate it.
How fast is Tentsile growing?
Tentsile has no Momentum score yet: Momentum is published once a brand passes 5,000 monthly branded searches. Branded search is declining over the past 12 months. Site traffic is declining over the same 12 months. Since September 2025 it has moved from #189 to #208 overall. Its size score is driven most by social audience, with branded search demand relatively weakest.
About Tentsile
Tentsile designs and sells suspended camping equipment, including tree tents, camping hammocks and related accessories, sold direct to consumer from its website. The company's products use a three-point anchoring system that lets a tent or hammock be suspended between trees rather than pitched on the ground, and its modular range allows individual units to be stacked, extended or connected to form larger, multi-level setups. The range spans one-person hammock tents through to larger tree tents intended for families or groups, along with rainflies, insulation, straps and other spares.
The brand positions itself as a pioneer of the suspended camping category, aimed at campers, backpackers and backyard users who want an alternative to traditional ground tents, particularly on uneven, wet or sloped terrain. Tentsile describes itself as a small, family-run business with a stated mission connected to forest conservation and tree planting, and it sells through its own online shop as well as retail partners. It also offers a business-facing programme alongside its consumer product lines.
Tentsile branded search volume
How often people search for Tentsile by name, month by month, indexed so the peak month = 100 (we publish the trend, not raw vendor figures). Over the past year, demand is declining. Demand is seasonal, peaking in June and July and lowest in December.
Tentsile's audience, products and channels
Social audience
- Instagram tentsile 207,159
- TikTok tentsiletreetents 16,600
- YouTube TentsileLtd 17,200
Also on Pinterest and Facebook.
Followers as shown on each platform, end of August 2026.
Products
- Products in store89
- New in the last 90 days2
- Typical priceUS$32
- Price rangeUS$1 – US$2,899
From Tentsile's own online store.
Where it sells
- Own online storeyes
- Retailers / stockistsnot found
- Amazonnot found
Its site is most visited in Canada, the UK, the US and France.
Ecommerce stack
- Email & SMSKlaviyo
- SubscriptionsRecharge
- ReviewsYotpo
- Cross-borderGlobal-e
- PaymentsKlarna, Afterpay, Shop Pay
- TrackingGoogle Tag Manager
- AnalyticsHotjar
Tools detected on tentsile.com; detection covers common apps and may miss some.
Tentsile competitors
The sports & outdoor brands closest to Tentsile: same kind of product first, then the nearest in size. See every brand in Sports & Outdoor or the full D2C brand rankings.
Rooftop tents and overlanding gear for camping from your vehicle.
Lightweight tents, wood stoves and backpacks for backcountry hunting and adventure.
Ultralight tents, tarps, backpacks and travel gear for hikers
Lightweight backpacking tents and shelters for thruhikers and backpackers
Swedish-designed tents and shelters for camping, trekking and expedition use.
Tentsile: common questions
What does Tentsile sell?
Suspended tree tents and camping hammocks for outdoor exploration. Known for: Tree Tents, Camping Hammocks, Stacks & Bundles, SkyRail accessories and Modular suspended camping systems.
Where is Tentsile from?
Tentsile is based in United Kingdom.
Where can you buy Tentsile?
Tentsile sells through its own online store. Its online store is at tentsile.com.
When was Tentsile founded?
Tentsile was founded in 2012.
Who founded Tentsile?
Tentsile was founded by Alex Shirley-Smith.
Is Tentsile's revenue growing?
We estimate Tentsile's revenue is shrinking year on year (medium confidence). Tentsile's branded search volume is small, so the signal is noisier and confidence is medium. Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales.
Who are Tentsile's competitors?
Tentsile's closest competitors in the Sports & Outdoor category are Roofnest, Seek Outside, Six Moon Designs and Tarptent.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.2. See the methodology, or report a correction.