Gossamer Gear – D2C Ranking & Growth Metrics
Lightweight backpacking gear including packs, shelters and trekking poles.
Last updated · August 2026 edition · method v1.2
Gossamer Gear ranks #125 of 312 D2C brands in the August 2026 edition and #45 of 111 in Sports & Outdoor, unchanged on last month. We estimate Gossamer Gear's revenue is flat year on year (high confidence). Branded search is steady over the past year. Among sports & outdoor brands selling backpacking gear, its closest competitor is Mountain Laurel Designs (#175).
revenue (est.) Whether we estimate the brand's revenue is growing, flat or shrinking compared with a year earlier, from the online signals most tied to sales: branded search and site traffic, weighted towards the last three months.
It is a direction of travel, not a figure. We can't see prices, conversion, or sales through retailers and Amazon, so confidence is lower for brands that sell mostly through stockists, or when the signals disagree.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →Year on year, high confidence. Why
scale A 0–100 score built from branded search (35%), site traffic (35%) and social following (30%).
It uses a log scale, so a brand 10 times bigger scores roughly 30 points higher. Higher means bigger.
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How big Gossamer Gear is today: #125 of 312 by size.
momentum Year-on-year growth in branded search, site traffic and social, over the last 12 months and the last 3 months.
50 means flat. Above 50 is growing (a brand that doubled scores about 88); below 50 is shrinking (halved scores about 12).
Scale is size, Momentum is direction: a small brand can grow fast, and a big one can be shrinking.
How scoring works →How fast it's growing: roughly flat (50 = flat).
what drives the score Is Gossamer Gear's revenue growing?
We estimate Gossamer Gear's revenue is flat year on year (high confidence). Branded search is steady and site traffic is growing year on year, pointing the same way, so confidence is high.
Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales. How we estimate it.
How fast is Gossamer Gear growing?
Gossamer Gear's Momentum score is 53.2, which means it is roughly flat (50 means flat; a brand that doubled would score about 88). Branded search is steady over the past 12 months. Site traffic is growing over the same 12 months. Since September 2025 it has moved from #126 to #125 overall. Its size score is driven most by social audience, with site traffic relatively weakest.
About Gossamer Gear
Gossamer Gear designs and sells lightweight backpacking equipment, including backpacks, shelters, trekking poles and related accessories, sold directly to consumers through its own website. The brand's stated philosophy, summed up as 'take less. do more,' centres on reducing pack weight for hikers, thru-hikers and backpackers who want to travel further and more comfortably by carrying less gear.
The product range spans framed and frameless backpacks, daypacks, shelters such as tents and tarps, trekking poles with replacement parts, foam pads, umbrellas, hydration and cooking equipment, and travel bags and accessories. Gossamer Gear also offers collaborations and named collections, such as the Type II Collection and a sleeping bag made with Cumulus, alongside a general merchandise line. The brand operates as a direct-to-consumer outdoor equipment company, selling primarily through its own online store to backpacking and hiking enthusiasts.
Gossamer Gear branded search volume
How often people search for Gossamer Gear by name, month by month, indexed so the peak month = 100 (we publish the trend, not raw vendor figures). Over the past year, demand is steady. Demand is fairly steady through the year.
Gossamer Gear's audience, products and channels
Social audience
- Instagram gossamergear 102,663
- YouTube gossamergear 5,220
Also on Facebook.
Followers as shown on each platform, end of August 2026.
Products
- Products in store126
- New in the last 90 days0
- Typical priceUS$25
- Price rangeUS$1 – US$500
From Gossamer Gear's own online store.
Where it sells
- Own online storeyes
- Retailers / stockistsnot found
- Amazonnot found
Its site is most visited in Canada, Sweden, the US and Australia.
Ecommerce stack
- Email & SMSKlaviyo
- MerchandisingRebuy
- AnalyticsTriple Whale
Tools detected on gossamergear.com; detection covers common apps and may miss some.
Gossamer Gear competitors
The sports & outdoor brands closest to Gossamer Gear: same kind of product first, then the nearest in size. See every brand in Sports & Outdoor or the full D2C brand rankings.
Ultralight tents, tarps, bivys, packs and bikepacking gear
Ultralight backpacking gear including tents, backpacks and sleeping bags.
Ultralight backpacking gear including packs, tents, sleep systems and apparel
Lightweight backpacking tents and shelters for thruhikers and backpackers
Norwegian maker of helmets, eyewear and protective gear for skiing, biking and paddling
Gossamer Gear vs Mountain Laurel Designs
Gossamer Gear leads on both size and growth: Scale 46.1 against 40.5, and Momentum 53 against 52. See Mountain Laurel Designs' page.
| August 2026 | Gossamer Gear | Mountain Laurel Designs |
|---|---|---|
| Overall rank | #125 | #175 |
| Sports & Outdoor rank | #45 | #69 |
| Scale (size) | 46.1 | 40.5 |
| Momentum (growth) | 53.2 | 51.5 |
| Branded search | 45 | 63 |
| Site traffic | 43 | 24 |
| Social audience | 51 | 33 |
Scores run 0 to 100. Signal scores show what drives each brand's Scale. The higher value in each row is in bold.
Gossamer Gear: common questions
What does Gossamer Gear sell?
Lightweight backpacking gear including packs, shelters and trekking poles. Known for: Backpacks, Shelters and tarps, Trekking poles, Foam pads and Travel packs and accessories.
Where is Gossamer Gear from?
Gossamer Gear is based in United States.
Where can you buy Gossamer Gear?
Gossamer Gear sells through its own online store. Its online store is at gossamergear.com.
Is Gossamer Gear's revenue growing?
We estimate Gossamer Gear's revenue is flat year on year (high confidence). Branded search is steady and site traffic is growing year on year, pointing the same way, so confidence is high. Estimated from year-on-year changes in branded search and site traffic. A direction of travel, not a revenue figure: we can't see prices, conversion, or retail and Amazon sales.
Who are Gossamer Gear's competitors?
Gossamer Gear's closest competitors in the Sports & Outdoor category are Mountain Laurel Designs, Zpacks, Outdoor Vitals and Tarptent.
Scale and signal scores run from 0 to 100 on a fixed log scale; Momentum is 50 when flat. August 2026, method v1.2. See the methodology, or report a correction.